4 Checkout Conversion Killers That Drive Your Buyers Away Few things are sadder than tuning into your analytics, excited to check out your sales numbers... and seeing data on thousands of abandoning customers. How did it come to this? I mean, there you are, spending countless hours of work designing, optimizing, and A/B testing your online store. You’d think it would be enough to ensure good conversion rates and steadily grow your customer base. But it isn’t. As you may know, over 60% of buyers leave their shopping carts without completing a purchase. And they won’t come back to complete the checkout unless you incentivize them to do so. That’s what most ecommerce brands try to do - win potential customers back. But in addition to that, what you must focus on is making it so they don’t want to leave in the first place. I want to show you some simple ways to fix your checkout process, so you could reduce cart abandonment and boost your conv...
INTRODUCTION You have big goals for your business this year. Maybe you’re dreaming of breaking a sales record, snagging a high-profile client, or launching a new product. In theory, February is a sleepy month, and the real action is still months away. But what you accomplish in the first months of the year can determine whether you win 2019 – or repeat 2018. A strong 2019 action plan will help you monitor progress throughout the year, hold yourself and your team accountable, and keep your eyes on the prize. A great plan can also help you increase your revenue and turn February into a busy month of growth. However, if you don’t start on the right foot, it can become difficult to steer your team in the right direction, plan ahead for big challenges, or recover from mistakes as the year progresses. And while starting the year strong is easier said than done, we’ve got your back. We’ve pulled together 4 projects that can help take your business to the next level, and curated some fre...